Financial literacy products for children

             Thank you to Discover for featuring the Zela Wela Kids blog in their post,                                   "Our Favorite Financial Education Bloggers" 

abc NewsChicago TribuneCBC radio Kiplinger MagazineYahoo Finance + Nancy PhillipsWorking Mother Magazine and Nancy Phillips, author of the Zela Wela Kids Financial Literacy Story Books

Where did the name Zela Wela Kids come from?

The inspiration of children and their brilliance and passion! The word wela is the root of the word "wealth" and means an abundance of valuable resources and possessions. Since all young children have an infinite supply of "valuable resources" within them - such as determination, imagination, optimism, perseverance and the belief they can do anything - this seemed a natural choice. Nancy and a group of children came up with the word zela while playing a game to find something fun that rhymed with wela, luckily the last letter worked!


"Hi Nancy, Already your books have transformed how we talk about money in my own household. We've read through each book countless times, but the most incredible change I have witnessed centers around giving. My daughter is the only child we have, and the only grandchild on both sides, so it's probably not surprising that she has accumulated a lot of "stuff". Last Christmas read more

Welcome to the Zela Wela Kids website

Our mission is to help increase the financial and life success skills of our youth globally.

We work with families, organizations, charitable foundations, schools and individuals committed to this outcome.

Our goal is to help 15 million families learn financial life skills by 2017. Why? To help our children achieve their biggest goals and dreams, and share their unique gifts with the world. 

Zela Wela Kids from Willowstone Academy

The children above are grade one students from Willowstone Academy.   If you would like to share a picture of your child with their GISS Vision Bank and you're willing to let the photo be shared on this website, please send it in - we would love to see it!! 

What does "GISS" stand for? Give Invest Save Spend

 Nancy Phillips, Founder DollarSmartKids Enterprises and Creator of the Zela Wela Kids 

with mentor Jack Canfield, Creator of The Success Principles

Nancy Phillips and Jack Canfield


By providing financial and life success skills resources to families, we can change the course of history for the next generation.

Zela Wela Kids Books

Zela Wela Kids Books

Free Download

The 15 Most Critical Financial Life Skills Your Children Need to Know

The 15 Most Critical Financial Life Skills Your Children Need to Know by Nancy Phillips